How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 25.06.2025 12:38
Perception
Processes
Product
"Which K-pop idols do you find breathtakingly beautiful?"
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Place
Good marketing is doing this well.
What’s something you’ve learned that you think everyone should know, but nobody talks about?
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Price
What did your best friend do that ended your friendship?
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Is it wrong of me to feel uncomfortable that my friend thinks my brother is hot?